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Through this artistic undertaking, we breathed life into the essence of Mrs. Robinson’s brand, embracing a vibrant and evocative color palette, while strategically incorporating nostalgic photographs to craft an enchanting atmosphere that harmoniously complemented the bar’s signature cocktails and electrifying live music.
To bring the essence of Mrs. Robinson to life, we embarked on a visual journey that took inspiration from the musical genres of old-school hip hop, funk, and disco. We seamlessly translated these influences into a website and social media strategy, infusing each element with the spirit of the bar’s namesake. The branding we created featured a vintage art deco wordmark, a lush color palette, and a collection of retro photos, all of which were carefully orchestrated to transport visitors into a world that perfectly complemented the cocktails and live music experience offered by Mrs. Robinson.
The result was an immersive and transporting experience.
The combination of vintage aesthetics, rich colours, and an old-school vibe not only complemented the bar’s offerings but also engaged patrons in an unforgettable journey. Mrs. Robinson’s identity was not just about what was served in a glass but also about the atmosphere that surrounded it, and our approach succeeded in encapsulating the true essence of the bar.