SOLUTION
Our engagement with the project went beyond conceptualization; we were the design and development wizards behind the Somersby Farmer’s Market website. This digital marketplace operated on a ‘click and collect’ model, enabling consumers to conveniently purchase farm-fresh produce while contributing to local farming communities through a donation-based platform. Notably, this entire experience was designed to be contactless, ensuring safety and convenience.
To sweeten the deal, every bag of produce picked up from the Farmer’s Market came with an added bonus – a 4-pack of Somersby cider. This innovative strategy seamlessly aligned with Somersby’s sampling initiative, contributing to a remarkable, win-win situation for both consumers and local farmers. It was our pleasure to make this vision a reality, offering a unique and mutually beneficial experience that perfectly embodied Somersby’s values and goals.
